Sök

K2-rapporter

• Increasing satisfaction with public transport in the digital age – perspectives from public transport providers and travelers in Sweden

  Kimberly Nicholas, Chunli Zhao, Jonas Nilsson, and Johan Jansson, K2 Outreach 2023:3

• Olika annonsers effekt på potentiella resenärers attityder och intentioner

  Johan Jansson och Jonas Nilsson, K2 Working paper 2020:10

• Marknadsföring och varumärken i kollektivtrafiken

  Johan Jansson, Jonas Nilsson och Ulf Elg, K2 Working paper 2020:9, maj 2020

Vetenskapliga artiklar

• Examining senior citizens in public transport: The role of digitalization, environmental concern, and traveler satisfaction

  Jonas Nilsson, Johan Jansson, Kimberly Nicholas & Chunli Zhao, Travel Behaviour and Society, January 2025

• Being innovative, fun, and green? Hedonic and environmental motivations in the use of green innovations

  Phil Justice Flores & Johan Jansson. Journal of Marketing Management. February 2022.

• SPICe—Determinants of consumer green innovation adoption across domains: A systematic review of marketing journals and suggestions for a research agenda

  Phil Justice Flores & Johan Jansson. International Journal of Consumer studies. March 2022.

• The role of consumer innovativeness and green perceptions on green innovation use: The case of shared e-bikes and e-scooters

  Phil Flores, Johan Jansson, Journal of Consumer Behaviour, May 2021

Övrigt

Inga resultat

Event

Projekt

• Kollektivtrafik som investering i socialt kapital

  Johan Jansson, 2019

• Kollektivtrafik och marknadsföring: Experimentella studier kring påverkan av multipla motiv

  Johan Jansson, 2018 till 2019

K2-forskare

• Johan Jansson

  Professor

  Kontakt:

  johan.jansson@umu.se